Daisy was launched in 2007. Charmingly simple with a signature quality, Daisy Marc Jacobs transports you to a place that optimistic, beautiful and pure. The top of the fragrance is infused with succulent wild berries and soft white violets. At the heart, velvety jasmine warms to a dreamy dry down of sensual sandalwood, for a romantic, lingering finish. Irresistibly feminine, Marc Jacobs Daisy is the captivating creation of Master Perfumer Alberto Morillas. Whimsical white daisies abloom on its cap give the iconic Daisy bottle a retro-cool twist — as charming and unique as the woman who wears the fragrance.